Increse website's ranking with strategic link building

How long does it take to see link building results?

Clients often want to know the time it takes to observe a tangible impact from link-building efforts. Given the considerable investment of time, work, and money in building quality links, immediate results are desirable. However, it usually takes anywhere between 3 to 12 months to see any significant change in your site’s visibility. Several important factors influence the speed at which link building impacts your website’s visibility.

What are the costs associated with link building?

Link building costs can range anywhere from $100 to more than $1,500 per link, depending on your industry. Campaign budgets commonly fall between $800 and $2,000 per month, often linked to content marketing activities that have secondary KPIs. However, if you’re wondering about the costs of manual link building, it’s important to note that it may not be suitable for every business due to the high costs involved. Links are valuable, but finding alternative ways to generate them can be more cost-effective.

The ultimate cost of link building depends on the benefits the links provide and the difficulty of generating links in your particular industry. It’s vital to calculate the lifetime value of a link before investing in manual link building, as paying a high price for a link with no other KPIs might not make sense. Always ensure you perform this calculation or consult an expert before pursuing expensive links.

When does link building fail?

Link building campaigns usually fail due to a combination of factors, such as sourcing links from low-quality directories, lack of diversity or relevance in links, over-optimized anchor text, mismatched search intent in content, poor content quality, content cannibalization, or high keyword competition. Analyzing these issues can help diagnose problems with your link-building strategy.